Armin Strom watches are quite popular among watchmakers, and users alike. The popularity alluded to this brand of watch stems mostly from its specialty in skeletonization. In less than half a century, the company has made a name for itself among the top dogs of the bigger, more elite watch brands. In 2006, Armin Strom handed over the reins of the company to two trusted younger men; Serge Michel and Claude Greisler. This handover saw Armin Strom AG expand from specialisation, and focus, on skeletonizing, and into a more integrated Manufacture. The company now creates its own movements, which are manufactured in in-houses. This article will reveal the many facets of Armin Strom watch Manufacture, along with some of its Collections. Armin Strom watches aren't like any other luxury watches; and this article will show you why.
Even before the company was formed, its founder, Armin Strom, was a watchmaker. A young Armin Strom studied watchmaking and, in 1967, settled in Burgdorf, northwest of Bern, in Switzerland. It was in his native town of Burgdorf that he started his business. He sold and repaired clocks, as well as creating watches of his own. It was then that he discovered his talent in hand skeletonizing. To this day, his idea of cutting out parts of the watch that had no part to play in movement differentiates Armin Strom watches from other brands.
Armin was exquisitely detailed when engraving the parts of the watches. But it was not until 1984, when his watches were showcased at Basel's Watch Fair which was renowned for its display of international watches and jewellery, that his company gained fame. The media spread news of his masterpieces, and customers around the globe took interest in Strom's hand-skeletonized watches.
But it was not until he saw his successes in men's wristwatches that he ventured into making women's wristwatches. In 1990, he was awarded the Guinness World Record for creating the world's smallest hand-skeletonized watch. This earned him numerous orders from major watch brands to skeletonize several series of theirs.